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Apple Watch Ultra Impressions: Polished Overkill!

Marques Brownlee@mkbhd5.2M viewsSep 8, 202211:31
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The Apple Watch Ultra was just unveiled, and it's positively thiccc

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AI OverviewDefault language

In this video, Marques Brownlee surveys Apple’s September event lineup with a sharp focus on the new Apple Watch Ultra alongside more mainstream wearables like the Apple Watch SE and Apple Watch Series 8. He frames the Ultra as the centerpiece, a rugged, feature-rich variant designed for adventurers, divers, and endurance athletes, while noting that the more approachable SE sits at the bottom of the lineup and the Series 8 fills the middle ground. The discussion delves into design choices, such as the Ultra’s 49 millimeter size, titanium body, larger crown, and a bright orange action button, all aimed at usability in harsh environments. Pricing is addressed early, with Apple pricing the Ultra at 799, a point Marques finds relatively competitive compared to other rugged watches, and he compares it to Garmin’s Fenix line to set expectations for potential buyers. Throughout, he maintains a balance between admiration for the Ultra’s capabilities and practical questions about real-world usage, durability, and daily wearability. He closes by reaffirming that while the Ultra is impressive, the standard Apple Watch remains a viable daily option for most people.

Topics · wearable_tech · consumer_electronics · outdoor_adventure · fitness_tech · smart_watch

Questions answered

What is the Apple Watch Ultra best suited for compared to the Series 8 and SE?
The Ultra is best suited for extreme outdoor activities and endurance events, offering longer battery life, a larger display, rugged construction, and enhanced navigation and signaling features, whereas the Series 8 and SE serve more everyday use cases with lighter designs and lower price points.
Does the Ultra replace the need for other rugged watches or dive computers?
It adds many capabilities that appeal to outdoor athletes, including better battery life and dive-related features, but for professional diving or specialized activities, dedicated rugged watches or dive computers may still be preferred depending on the use case.