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What’s the Plan Here, AMD?

TechLinked@techlinked563K viewsJan 9, 20259:04
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The video focuses on CES 2025 coverage with a sharp eye on AMD's upcoming next generation GPUs, highlighting the mystery surrounding their exact specifications and launch details. Early segments describe whispers of internal benchmarks showing the RX 970 non XT performing at around 99 FPS in a Call of Duty Black Ops 6 test, a figure used to speculate that AMD’s upper-tier chips might be competitive with Nvidia’s RTX 480 Super in certain scenarios. The presenter explains that AMD has chosen to withhold detailed information about their next generation GPUs, a strategy that fuels curiosity and discussion within the tech community and among partners. Throughout the discussion, there are light digs at how companies handle product reveals, including misdirection around physical hardware at CES booths and leaked images that spur more questions than answers. The video also touches on related CES moments like the Nintendo Switch 2 leak culture and other gadget news, tying these threads back to how product reveals shape audience expectations. The host emphasizes the ongoing anticipation around Navi 48 hardware and the potential for a substantial performance uplift, while keeping a humorous, sometimes self-deprecating tone about the chaos of CES leaks and marketing stunts. Concluding remarks remind viewers to stay tuned for more CES coverage and invite ongoing speculation about AMD’s release strategy and performance claims, promising deeper dives once official details surface.

Topics · technology news · semiconductors · consumer electronics · gaming hardware

Questions answered

What does the video suggest about AMD's approach to revealing next generation GPUs at CES 2025?
The video suggests AMD is withholding detailed specifications and launch information, using names only and relying on hype and leaks to maintain curiosity and discussion.
What is the scale of the Navi 48 die size as discussed in the transcript, and which competitor's chip is it compared to?
The die size is estimated around 390 mm², and it is compared to Nvidia's AD 103 powering the RTX 480.