Behind the Scenes - Func "Making of MS-3" Commercial
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The video opens with the team preparing for a big shoot, showing the logistics of a behind the scenes production day.Viewers are treated to a playful, documentary style unboxing of gear and first glimpses at the Func MS-3 prototype, including a makeup kit and multiple monitors arranged for the shoot. The narrator explains that the product has been significantly modified from the stock MS-3, featuring a full set of additional buttons beyond the usual three, including arrow keys and a dedicated F5 for quick web refresh, print screen, and pause functions. A custom wire acts as a brace to power and control the rear and top mouse wheels, and more side buttons are added to increase gamer ergonomics and control, signaling a deliberate push to meet perceived gamer demand. The team discusses measurements and design tweaks, acknowledging that the prototype is longer than intended and that the MS-3 is envisioned as an extension of the gamer setup. The segment concludes with the prototype undergoing tests to confirm functionality and durability, culminating in a successful survivability check and applause as the team celebrates the mock product’s readiness for the next stage. Throughout, the video blends humor with technical detail, illustrating the playful spirit of the production while showcasing the creative process behind a tech commercial.
Topics · technology · advertising · production · behind the scenes
Questions answered
- What key modifications were demonstrated on the MS-3 prototype?
- The prototype features seven side buttons instead of the standard three, added power wiring to activate the extra controls, and extendedability to manage multiple mouse wheels for enhanced gamer control.
- What behind the scenes elements are shown during the shoot?
- The video shows unpacking gear, a makeup kit, designers preparing the prototype, multiple monitors, and a staged setup that emphasizes the production process and technical detailing.
- How does the video describe the prototype’s testing phase?
- The segment notes that the MS-3 prototype endured a test sequence and survived the “survival of the fittest” style checks, indicating it passed basic functional and durability assessments before proceeding.