The Blind Smartphone Camera Test 2018!
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Promos
Finally! After millions of blind votes. The results are revealed. The original voting thread: twitter.com Facetime friends: youtube.com youtube.com youtube.com youtube.com youtube.com youtube.com youtube.com MKBHD Merch: shop.mkbhd.com Video Gear I use: kit.com Tech I'm using right now: amazon.com Intro Track: Game, Set & Match II by 20syl ~ twitter.com snapchat.com google.com @MKBHD @MKBHD
The video presents a massive blind smartphone camera test featuring 16 smartphones from the past year. Marques Brownlee explains the concept: rather than comparing a few flagship devices, the team seeded every phone with a letter (A through P) and ran a bracket style knockout to see which camera would come out on top based on blind voting. For each match up, a standardized photo scene was captured with all devices, then the images were posted to Instagram stories and Twitter polls so viewers could vote on the winner. The goal was not to determine a single scientific metric of camera quality but to observe what real-world viewers prefer when images are shown side by side and subjected to social media compression. The process also highlights how people react to different image characteristics like exposure, brightness, color, and processing. Over the course of the tournament, more than 5 million votes were collected on Instagram stories and over a million on Twitter polls, underscoring the power of social media in shaping perceived image quality. In the end, the Huawei Mate 20 Pro emerged as the people's champion, based on the crowd’s choices across rounds. The video concludes with reflections on how the winner aligns with or diverges from traditional camera metrics and why viewer taste matters in camera photography today.
Topics · science & technology · photography · smartphones · social media · visual technology
Questions answered
- What was the main finding of the blind smartphone camera test?
- The main finding is that brighter, more punchy looking photos tended to win in blind social media voting, and that there is no single best camera across all contexts because processing, exposure, and how photos are viewed online greatly influence perceived quality.
- Which phone won the competition and why?
- The Huawei Mate 20 Pro won, largely due to crowd voting across rounds which favored its brighter, more saturated results in many matchups, despite other phones having strong technical specifications.