via Twitter for iPhone
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Promos
Gal Gadot did an oopsie. Razer did an oopsie. Oprah did an oopsie. It never ends. Watch the saga unfold: twitter.com Gal Gadot: twitter.com Anushka Sharma: twitter.com Samsung: twitter.com Razer: twitter.com Samsung again: twitter.com Huawei: twitter.com Apple: twitter.com Twitter account inspector: accountanalysis.lucahammer.com MKBHD Merch: shop.mkbhd.com Video Gear I use: kit.com Tech I'm using right now: amazon.com Intro Track: Paradise City - Pop Up! Playlist of MKBHD Intro music: goo.gl ~ twitter.com @MKBHD @MKBHD
The video begins by framing a recurring social media curiosity: celebrities sometimes promote products like Huawei or Samsung from one device while posting endorsements from another. The host, MKBHD, explains that Twitter now publicly exposes the client or device used to tweet, which makes these OOPS moments easy to spot. He first highlights Gal Gadot as a recognizable case, noting that her account frequently tweeted sponsored Huawei ads from an iPhone, which seems ironic given her status as a brand ambassador for Huawei. The narrative then traces the public response, including how articles appeared and Huawei reaching out to verify the authenticity of the screenshot. The host observes that a social media team often handles postings, and the discrepancy between using a competing device for ads vs the actual device used by team members becomes a running joke. He also notes that many such missteps involve other big names like Anushka Sharma and multiple tech brands, suggesting a systemic ease of slipping between devices in real campaigns. The discussion shifts to the broader implication: the practice of celebrity endorsements relies on perceived authenticity, but actual usage is often managed behind the scenes, which diminishes the credibility of those endorsements. He mentions a tool that lets viewers scrub twitter accounts for the devices used across history, illustrating how the phenomenon can be traced and documented. The conclusion emphasizes that while the problem is longstanding, complete avoidance is difficult, and the Twitter Police will continue to scrutinize high-profile endorsements. The video closes with a light note on the improbability of consistent device usage and a call for accountability, inviting viewers to point out future oopsies.
Topics · technology · social media · advertising · business
Questions answered
- Почему знаменитости часто используют разные устройства для рекламы и публикаций в соцсетях?
- Это связано с тем, что за их аккаунтами обычно стоят команды, которые управляют контентом и размещают рекламу, иногда используя разные устройства, чтобы соответствовать контрактным требованиям или техническим ограничениям.
- Какие примеры упоминаются как иллюстрация проблемы?
- Примеры включают Гал Гадот, Анушку Шарма и случаи от таких брендов как Samsung, Huawei и Apple, когда посты выходили из iPhone или Android, а рекламная публикация была для другого устройства.