Running a YouTube Business is EASY (just kidding)
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Promos
Thanks to monday.com for sponsoring this video! Get a 30 day Pro plan trial for free at lmg.gg In this video, we follow a typical week at LMG as the team works to shoot all the Linus Tech Tips, ShortCircuit, and TechQuickie videos that our fans expect. Discuss on the forum: linustechtips.com ►GET MERCH: lttstore.com ►SUPPORT US ON FLOATPLANE: floatplane.com ►LTX EXPO: ltxexpo.com AFFILIATES & REFERRALS --------------------------------------------------- ►Affiliates, Sponsors & Referrals: lmg.gg ►Check out our podcast gear: kit.co ►Private Internet Access VPN: lmg.gg ►Our Official Charging Partner Anker: lmg.gg ►MK Keyboards: lmg.gg ►Nerd or Die Stream Overlays: lmg.gg ►Official Game Store: nexus.gg ►Amazon Prime: lmg.gg ►Audible Free Trial: lmg.gg ►Our Gear on Amazon: geni.us FOLLOW US ELSEWHERE --------------------------------------------------- Twitter: twitter.com Facebook: @LinusTech Instagram: @linustech Twitch: twitch.tv FOLLOW OUR OTHER CHANNELS --------------------------------------------------- Mac Address: lmg.gg Techquickie: lmg.gg TechLinked: lmg.gg ShortCircuit: lmg.gg LMG Clips: lmg.gg Channel Super Fun: lmg.gg Carpool Critics: lmg.gg MUSIC CREDIT --------------------------------------------------- Title: Laszlo - Supernova Video Link: youtube.com iTunes Download Link: itunes.apple.com Artist Link: soundcloud.com Outro Screen Music Credit: Approaching Nirvana - Sugar High youtube.com Monitor And Keyboard by vadimmihalkevich / CC BY 4.0 geni.us Mechanical RGB Keyboard by BigBrotherECE / CC BY 4.0 geni.us Mouse Gamer free Model By Oscar Creativo / CC BY 4.0 geni.us CHAPTERS --------------------------------------------------- 0:00 Intro 0:29 Tuesday 7:42 Wednesday 11:29 Thursday 16:35 Friday 18:55 Conclusion
Running a YouTube business at Linus Tech Tips is depicted as a high tempo, highly collaborative operation where planning, scripting, and shooting are tightly synchronized across multiple shows and channels. The video opens by outlining a demanding week where the team aims to produce around seven videos, including LTTs, WAN Show clips, TechLinks, ShortCircuits, and more, while juggling writer meetings, guest shoots, and sponsor integrations. The narration follows the daily scramble to fit shoots into a calendar that already feels crowded, highlighting how cancellations, delays, and last minute changes ripple through the schedule. We see the pressures of maintaining quality and consistency while keeping guests and employees in the loop, and how a robust planning tool helps the team stay coordinated. The segment emphasizes the shift from chaotic manual tracking to a centralized workflow, with examples of specific challenges such as video backups, sponsor pickups, and the need for thorough script reviews before production moves forward.
Topics · behind the scenes · production workflow · content creation · team management
Questions answered
- What is the purpose of the writer's meeting in the LMG production process?
- The writer's meeting is where proposed video concepts are evaluated for potential leads, script direction, and sponsor opportunities, after which assignments are distributed and tracked in the project management system.
- How is script review used before shooting begins?
- Script review involves Linus and the writers going through the finished script to check factual accuracy, flow, engagement potential, and overall suitability before sponsors are added and the script goes to the teleprompter.
- Why is planning hardware shoots and sponsor integrations important in this production cycle?
- Planning ensures that shoots are feasible within the week, sponsors are smoothly integrated, and the team can meet multiple weekly goals without overloading the crew or missing deadlines.