Why is this $10,000??? - Fujifilm GFX100

The video opens with an enthusiastic introduction to the Fujifilm GFX100, emphasizing its significance as Fuji's best medium format camera to date. The presenter highlights the sensor size and the unprecedented resolution of a stills camera, calling it potentially the highest resolution camera he has ever held. He walks the viewer through the physical design features, including the detachable viewfinder, the secondary display for settings, and the top LCD that can be customized to show ISO or shutter speed. A key takeaway is the camera's role at the high end of the format hierarchy, positioned above full frame and smaller formats, while still offering practical usability for stills work. The early portion also notes the lack of certain accessories in the box, and mentions the camera’s rugged build and the dual SD card slots as everyday positives for professional use. Overall, the narrator frames the GFX100 as a bold step for Fuji into high resolution medium format with modern conveniences, setting expectations for performance versus price. By the end of this opening segment, the camera is presented as a capable, feature-rich option that blends traditional medium format advantages with contemporary digital capabilities.

Topics · Photography · Technology