Even Apple doesn't care about the iPhone Xs...

In this video, Linus presents a candid critique of the iPhone Xs line, arguing that Apple appears to be losing its edge in design leadership and innovation. He frames the discussion around a September 2018 keynote, noting how even Apple executives seemed underwhelmed by their own flagship, and he questions what would compel users to upgrade from earlier iPhone models. The segment contrasts the iPhone Xs with competing devices like the Samsung Galaxy Note 9, highlighting areas where Apple still falls short, such as expandable storage, software support, and overall value. He mentions practical annoyances, including a persistent notch, the lack of a back button, and the decision to prioritize a single smartphone experience over broader customization. Throughout, Linus uses humor and sharp observations to argue that “not breaking” is not the same as “leading,” and he emphasizes the price-to-features gap in the Xs lineup compared to rivals. The sponsor integration with Origin PC and the Dbrand skin promo are woven into the narrative as he transitions between critique and product mentions, keeping the tone informative yet approachable. He ultimately concludes that the Xs is technically competent but boring, urging viewers to align their expectations with Apple’s current strategy while teasing improvements from competitors.

Topics · technology · consumer_electronics · smartphones · product_design · user_experience