Windows 11: Now with More Ads!
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Windows 11 is apparently experimenting with ads in the Start Menu, according to the latest Windows 11 beta build notes. The video explains that the Start Menu might show recommendations for apps and websites Microsoft thinks you might find interesting, placing them in the normally dormant area where recently used items appear. The host notes that these changes, if implemented in the final release, could be toggled off in the Windows settings so users can keep a purely installed-app view. The discussion also touches on broader usability concerns, arguing that such ad integrations could deter users who are otherwise satisfied with Windows 11. The report contrasts this potential feature with ongoing updates on compatibility and upgrade processes from Windows 10 to Windows 11, framing it as another example of Microsoft balancing monetization with user experience. The segment also briefly references other tech stories of the day, including hardware licensing issues and major industry moves, tying them back to the central theme of user value versus vendor-driven prompts. Overall, the video presents a mixed outlook, acknowledging the technical feasibility of in-system ads while questioning their desirability and impact on the Windows ecosystem. The host closes with a quick teaser of upcoming topics and a reminder that this is a compact, news-focused briefing on the week’s most relevant technology headlines.
Topics · technology · software · operating_systems · consumer_tech · news
Questions answered
- What is Windows 11 rumored to feature in the Start Menu according to the beta build?
- The Start Menu may show app and website recommendations in addition to the usual recently used items.
- Can users disable Start Menu ads if they appear?
- Yes, the video notes that ads can be turned off in Windows settings so users can keep a list of actually installed apps.