Entry № 041-3 / V-2576 · 0:00 synced

Are 8K TV manufacturers LYING??

Linus Tech Tips@LinusTechTips786.7K viewsJan 13, 20208:10
Source
YT
Views
786.7K
Subscribers
16.8M
Critic
?
Audience
?

0 up · 0 down · 0 ratings

Promos

Remotely monitor and manage your server or PC at lmg.gg and get 20% off Pulseway's Teams plan. Thanks to Pulseway for sponsoring our CES 2020 Coverage! What defines resolution? Does pixel count alone make a display 4K or 8K? We take you down a rabbit hole of tech-giant certification scandal.. Buy 8K TVs on Amazon (PAID LINK): geni.us Purchases made through some store links may provide some compensation to Linus Media Group. Discuss on the forum: **LINK TO DISCUSSION THREAD** Our Affiliates, Referral Programs, and Sponsors: lmg.gg Get a Displate Metal Print at lmg.gg Get a 30-day free trial of Amazon Prime at lmg.gg Linus Tech Tips merchandise at lttstore.com Our Test Benches on Amazon: amazon.com Our production gear: geni.us Twitter - twitter.com Facebook - @LinusTech Instagram - @linustech Twitch - twitch.tv Intro Screen Music Credit: Title: Laszlo - Supernova Video Link: youtube.com iTunes Download Link: itunes.apple.com Artist Link: soundcloud.com Outro Screen Music Credit: Approaching Nirvana - Sugar High youtube.com

Start
AI OverviewDefault language

The video opens with a look at LG’s CES 2020 claims, questioning what LG means by real 8K and whether Samsung’s competing certifications imply a different standard. The host traces how the CTA 8K logo is supposed to reassure consumers about true 8K performance, including requirements like 7680 by 4320 resolution, 60 frames per second, and content upscaling from lower resolutions. A key focus is the contrast modulation criterion at the heart of the certification, and how LG demonstrated this metric in a 2019 IFA demo to contrast their 8K panel against a competitor’s, revealing stark disparities in perceived clarity. The discussion further explores the creation of various certification schemes, noting Samsung’s 2020 claim of a separate 8K Association sticker and a lack of defined contrast targets in that group, which fuels the central debate about reliability and transparency in labeling. The host then delves into historical context, including Samsung’s 2016 debate over contrast modulation and RGBW vs RGB panel configurations, explaining how panel technology can influence perceived sharpness and viewing angles. The narrative continues by comparing viewing-angle performance across panel types, explaining why IPS-based designs can widen angles while also introducing proprietary elements for LG, and how these choices impact real-world image quality. The video wraps by summarizing the practical implication for consumers: first-generation 8K sets often carry branding and certification complexities that may mislead buyers, and the host reflects on the need for consistent, consumer-friendly standards that clearly convey actual performance. The segment ends with a teaser about sponsor content and a practical reminder to evaluate what 8K certifications truly guarantee beyond the label, encouraging viewers to stay critical about marketing versus measurable performance.

Topics · technology · consumer_electronics · investigative_journalism

Questions answered

What is the CTAs 8K certification criteria and how does it affect consumer perception?
The CTA 8K certification specifies a minimum 50 percent contrast modulation using a 1x1 grayscale grill, along with 7680x4320 resolution, 60 frames per second content, and upscaling from lower resolutions. This combination is intended to ensure that an 8K TV delivers both sharp detail and credible persistence of image quality, guiding consumers toward devices that meet defined performance thresholds rather than relying on pixel count alone.
Why do different certifications from groups like the 8K Association matter for consumers?
Different certifications can establish varying benchmarks for performance such as contrast, upscaling capabilities, and content compatibility. If one group emphasizes contrast modulation while another focuses on branding, consumers may encounter stickers with inconsistent meaning. This underscores the need for standardized, transparent criteria to prevent confusion and help buyers accurately assess true 8K performance.